I found this box in town and I was going to draw on it there and then but I didn't have my camera so instead I took it home. Now this is something I think would be very interesting in the communication aspect of my launch. With my posters being scattered around if I also did more guerrilla advertising and a graffiti style it would get more people attention I believe. This would in turn attract the type of audience that I would be aiming for. The creatives and people who are interested in graffiti and that type of anarchic artwork. I for one know if i saw a poster I liked the look of I'd be interested but then if I started seeing it advised on non traditional objects I'd be much more inclined to go.
In short this would play a pivitol role in attracting the audience I'm after. The more underground, anti-art lovers and artists themselves. My posters would get the right people interested and then the more non-conventional advertising would secure a wider yet specific audience for me.
I am however a bit bummed that I have only just thought about doing this as it is something I feel I could of explored more.
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